Tips and techniques provided by Bernie De Souza at events provide audiences with the skills they need to create purpose and direction in every action.
That's the promise of the speaker and sports and business coach who uncovers hidden gems in businesses and organisations wherever he goes.
He packs stadiums and events with his powerful presentations which unleash hidden potential everywhere. Offices, colleges and schools, nothing can escape his watchful eye.
He does it mainly with the help of a people profiling system he has used for over a decade to spot the differences in all of us which make a difference. He also employs skills that have made him famous since he quit the military where he was a PT instructor inspiring a motivating RAF (Royal Air Force) professionals to to their absolute best.
It was there, he first rubbed shoulders with Olympians and he has been inspiring and motivating top individuals and teams ever since. He finds the profiling system especially useful in working out the best methods of communication with his own clients as well as helping others to maintain their own client base.
“By analysing their teams or business and finding where they could mange communication and daily tourine more effectively, I train businesses and teams to create purpose and direction in every action.” he says.
For someone who grew up in a council house and was rather timid when he was young, it is amazing that Bernie is happy to perform on stages which normally house pop concerns and political rallies.
He first took to the stage showing individuals the secrets of his success in business where he grew a massive sales empire.
He also now shows that with proper people profiling which he has developed and fine tuned after first learning it over a decade ago from the celebrated Dr Robert Rohm, is crucial to gain maximum performance from staff.
He shows that with the right training employees will want to come to work and put in a top performance – just like the top teams he regularly motivates.
The motivator who works with the famous MCC (Marylebone Cricket Club) and top sports personalities as well as businesses, knows at a glance the personality traits that make customers different. He knows what encourages people to buy goods and services. He can even tell from the way they talk on the phone what sort of sales chat works best.
“I help and implement changes in people's lives that will help them achieve more and to be more. These are tried and tested techniques that have been proven to work and to make real and profound changes,” he says.
His interactive speaking performances also demonstrate a variety of techniques to sharpen up face to face communication and telephone contact - skills that have made him famous as a professional motivational speaker, leadership coach and sales trainer who has rubbed shoulders with other famous motivational and inspirational personalities at major events.
Profiling is not just about the individual, it can also identify the job itself and ensure that round pegs are not in square holes.
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