Bernie De Souza has spent a working lifetime motivating sporting greats and does the same for businesses fighting their way out of recession.
He is currently using the techniques that have made him famous to help a top UK sports team gell better and shows audiences at events around the world how they can make personal and business improvements too.
Understanding the personalities within the team and communicating better with each other is his cornerstone.
“Bernie De Souza's strategy for understanding people helped me coach the Pakistan cricket team to success,” says Mushtaq Mohammed, the former Pakistan Captain and Coach.
Bernie has proved that his new presentations boost sales and recruitment and retention during the global financial crisis on both sides of the Atlantic.
Through his engaging and humorous talks audiences are discovering the personality DNA that makes everyone special and are able to access hidden personality traits to improve client relations, customer service and satisfaction.
The Keynote speeches highlight the importance of not taking people at face value and why individuals need to be loved and appreciated and why employees achieve more doing jobs they like.
It demonstrates the danger of placing a round peg in a square hole and why some people make dynamic leaders and others are better in nurturing roles or jobs requiring a questioning, methodical or reasoning mind.
As a result businesses of varying size in public relations, sales,catering, financial services and retail are reporting increased profits and improvements in personal performance, customer relations, team building and sales.
The process is ideal for:
- Leaders and managers facing change and disruption
- Corporates and SME's Needing Focus
- Individuals with relationship challenges
- Staff and Pupil Relationships In Schools and Colleges
- NGO Negotiators
That was twenty years ago when he first began working with leading sports personalities during a career with the Royal Air Force as a Physical Training Instructor and later setting up a business which became a multi million pound referral marketing empire.
The MCC (Marylebone Cricket Club) teacher and coach who has had motivational coaching success with Olympians, West Indies cricket squad and more recently with top football and cricket squads is determined to make businesses great too.
The professional motivator, author and speaker was delighted that Dr Robert Rohm, the inventor of the D.I.S.C. Profiling system he has used for twenty years as an accredited trainer, praised the advanced process he recently developed to help businesses meet the needs of the 21st century. He was pleased that it had a very warm reception when it was unveiled at a 'Personality Profiles' conference in the USA .
Since then he has helped many individuals and businesses fine tune their recruitment and retention and improve their business processes as they claw their way out of recession.
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